A Canadian man who now pockets a six-figure wage simply months after residing tough on the streets has credited an Australian entrepreneur for his probability at success.
Logan Lapierre, 25, is on monitor to make a small fortune, however the budding wordsmith needed to attain all-time low earlier than he realised he needed to change.
He had been hooked in a cycle of medication and despair, utilizing LSD and cocaine to maintain his demons at bay as he confronted sleeping on the streets.
Simply ten months later, Mr Lapierre is raking in additional than $14,600 a month and is on monitor to make $184,000 throughout the subsequent 12 months.
Logan Lapierre (pictured), 25, was impressed to launch his personal copy writing enterprise after hitting all-time low and now earns $14,000 CAD a month
He heard about Australian-born Sean Ferres’s advertising course for copywriters and had determined to spend the little money he had on a non-public seminar to make sure he had the most effective probability at making it massive.
However his new-found success is a pointy distinction to his life two years in the past.
In 2018, the then 23-year-old was working six days per week as a health coach in Ottawa when the stresses of life turned tough to handle and he discovered himself utilizing medicine to manage.
The downwards spiral took an enormous toll on his relationships and, determined to show his life round, he moved to Alberta in December to make a contemporary begin.
However his acquainted habits started to creep again when he began a brand new job that triggered related stresses as those he confronted in his earlier function.
Mr Lapierre fell right into a rut in 2018 whereas working as a health coach (pictured) and turned to medicine to manage
Determined to show his life round, he moved to Alberta however quickly discovered himself persevering with his previous habits. Pictured: Mr Lapierre in 2018
‘2019 was the toughest 12 months of my life,’ he mentioned.
‘I had stopped utilizing medicine for a few months after which all of it caught up with me.
‘The cash I constructed from work I used to be utilizing on medicine. That’s after I determined to start throwing all of my cash in the direction of programs as a result of I knew that if I used to be going to vary my life, I couldn’t return to working for an employer. ‘
After leaving his place in July 2019, the aspiring entrepreneur began choosing up odd contract jobs to scrape by whereas researching a plan to construct his personal enterprise, resulting in bouts of homelessness as he struggled to make ends meet.
From July till January he moved incessantly between Airbnbs and pal’s couches, even sleeping in a pal’s automobile for 3 days in December whereas ready for PayPal funds to come back by means of.
However his lowest level got here when he was kicked out of his grandmother’s house in January this 12 months the place he had been sleeping on a foldable mattress within the basement.
Mr Lapierre credit his success to the abilities he learnt from Australian entrepreneur Sean Ferres (pictured collectively)
Mr Lapierre discovered himself homeless twice after vowing to by no means return to working for an employer, because the stress triggered his drug use
On the time, he was going by means of an interactive high-income abilities coaching program from Sean who he heard about on-line, which made him decided to push by means of and use his abilities to get out of the mess.
With nowhere to sleep and $50 to his title, he used his dad’s 24/7 health club cross to enter a health centre then started utilizing the free Wi-Fi to ship out 50 direct messages to folks he believed could possibly be potential purchasers.
He stayed awake for 60 hours straight, shifting between espresso retailers to ship messages, till he finally acquired 12 replies.
The subsequent day, Mr Lapierre moved in with a pal and was in a position to safe his first shopper which allowed him to take the cash and purchase a one-way aircraft ticket to California the place he attended Mr Ferre’s non-public shopper acquisition seminar.
‘Now I work with among the greatest names within the health business and make six figures a 12 months,’ he mentioned.
As soon as he had made a sale, the aspiring entrepreneur booked a flight to California to attend Australian entrepreneur Sean Ferres’ (pictured) copywriting advertising course
He threw the little cash he needed to finishing Mr Ferres’ advertising programs and shortly began seeing returns
Mr Lapierre now earns greater than $14,000 a month and is on monitor to tug in six figures this 12 months
Mr Lapierre mentioned the course taught him learn how to market himself effectively to land high-paying purchasers.
Mr Ferres mentioned there are 5 methods anybody can become profitable on-line with no digital advertising abilities or expertise.
The primary is to profit from electronic mail advertising by writing compelling topics and replica that intrigues folks into opening and studying your emails.
The second tip is to utilise social media, which boasts 3.8billion lively customers, to unfold the phrase about your online business and achieve traction.
Mr Ferres mentioned one other method to become profitable on-line is thru chat closing, the place you ship folks direct messages by way of social media to promote merchandise.
The fourth suggestion is to make use of cellphone closing, which entails calling folks to debate gross sales – a preferable alternative for higher-cost companies.
The final piece of recommendation is to associate up with one other enterprise or firm and market their investments as your individual in a course of referred to as White labelling.
Mr Ferres mentioned there are 5 methods anybody can become profitable on-line with no digital advertising abilities or experience- electronic mail copywriting, social media administration, chat closing, cellphone closing and white labelling
After being kicked out of his grandmother’s home, Mr Lapierre threw himself into constructing his enterprise, reaching out to a whole lot of individuals over social media from a small espresso store. He’s pictured earlier this 12 months
This technique is a core options of a number of massive corporations, together with Uber – which doesn’t personal cars- or Airbnb, which doesn’t personal actual property.
Mr Lapierre is now primarily based in Vancouver and is engaged on opening his personal company to assist health coaches with their advertising.
His recommendation to others looking for a profession path they’ll earn an honest residing from is to select one ability set that companies are prepared to pay 1,000 to $10,000 a month for, go all-in with being the most effective you may be with that ability and supply it to these companies.
‘It doesn’t matter what you do, by no means quit on your self, anybody can do it.’
Mr Ferres course teaches copywriters how to usher in enterprise by simply figuring out influencers and enterprise house owners who’re searching for assist, highlighting the best and under-utilised locations to land purchasers in 2020.
He additionally explains what phrases to make use of when reaching out to prospects to nearly assure a reply.
